What is it like working for a major company in Rio? Probably like something out of a daydream. But if that company happens to be L’Oréal, employees also get the opportunity to help out needy communities and play their part in a country where the sun does not always shine for everyone. Renan Miranda, who heads up internal communication at L’Oréal Brazil, tells us about Citizen Day 2016 at L’Oréal Brazil.
“Without social justice there will be no economy.” These were the recent words of wisdom from Danone’s Chairman and CEO to the graduating students of HEC, a top French business school. His comments, which quickly went viral, are backed up by the numbers: corporate philanthropy has seen a record 25% increase in France in the last two years (Admical/CSA 2016 survey). Yoann Kassi-Viver, co-founder of Pro Bono Lab, takes a look at what companies can gain from volunteer programmes.
In this conversation with Andrea Cabrera, Head of Image & Corporate Communication for the L’Oréal Group, you can learn more from the lady who is helping L’Oréal’s men and women around the world to join forces and do their bit for those less fortunate than themselves.